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Flavorchem

 

Flavorchem

VISUAL BRANDING & IDENTITY | LAYOUT & EDITORIAL DESIGN | EMAIL DESIGN

Flavorchem, a family-owned manufacturer specializing in flavor and color solutions for the food, beverage, and nutraceutical industries, underwent a rebrand that honored its legacy while positioning the company for future growth. The new identity reflected Flavorchem’s commitment to innovation, adaptability, and delivering exceptional experiences for global clients in an evolving marketplace.

I contributed to bringing the refreshed brand to life by translating the company’s story and values into a cohesive visual system. I developed engaging design solutions across brand touchpoints, using bold color, texture, and photography to create a more dynamic and memorable expression of Flavorchem’s personality. Through thoughtful visual storytelling and attention to detail, I helped strengthen the brand presence and create a modern identity that balanced the company’s heritage with its forward-thinking approach.

 

A monthly email campaign and IFT19 post-show recap email, designed using a custom partially coded Mailchimp template.